Acorn Group continues partnership with ThingCo for further 3 years

London, 8th July 2025: ThingCo, the telematics insurtech has renewed its partnership with the UK’s leading non-standard motor insurance provider, the Acorn Group, with a new 3 year contract that supports the Acorn and Carrot brands. Delivering critical reductions in loss ratios over the last year, the partnership demonstrates the value of telematics for insurance businesses, with ThingCo’s data quality and analytical skills providing vital insights.

Daniel Ward, Acorn Group Head of Telematics, said: “As a specialist, non-standard insurance provider, offering motor policies for new drivers, it is vital that we have the greatest depth of intelligence in driver behaviour to manage our loss ratios. Working with ThingCo, we have seen just how effective telematics data is in helping us manage risk whilst, at the same time, giving our policyholders vital insight to improve their own driving styles and safety.

“The collaborative and agile way ThingCo has responded to our requirements over the last year has given us the confidence to continue the partnership for the long-term with this new 3 year deal.  The partnership will further enhance our customers’ experience while improving business performance.”

Martin Williams, Chief Operating Officer of ThingCo added: “The very specific needs of Acorn Group have provided the perfect foundation for us to demonstrate the power of telematics data.  Working together, as like-minded partners, and using the wealth of telematics experience in the ThingCo business, we have adapted and tailored our solutions, giving the Acorn Group significant competitive edge in the specialist insurance space.

“Now with the partnership firmly in place for the next 3 years we can further apply our analytical expertise for new products and markets Acorn is planning for the future.”

 Acorn Group, via its brands – Acorn Insurance, Carrot, Motorcade, Flag, Rapid and Briefly – and a network of 200 brokers, is the UK’s leading non-standard insurance provider. With over 40 years’ experience in the industry, it has built its reputation for reliability and excellent customer service.

Under the Acorn and Carrot brands, customers are sent Theo, ThingCo’s solar powered, voice-enabled telematics device to self-fit to the windscreen of their car. The second-by-second data collected by Theo not only supports driver safety and delivers fair pricing based on driving behaviour including detailed risk management solutions along with enhanced intervention models. It also creates a smooth claims experience through ThingCo’s Smart FNOL process. In the event of an accident, via the integrated voice technology the device will ask the customer if they are OK and need any assistance.

ThingCo’s real-time data collection, coupled with advanced geo-spatial analytics, transforms raw data into actionable insights, enabling the Acorn Group to develop highly targeted risk management strategies.